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Design guidelines

How EMBL presents itself visually to the public

EMBL Colours

Besides logo, typeface and graphical elements, colours are one of the most important parts of a corporate design.

At EMBL, any kind of colour-coding in alignment with a service, group, etc. is not allowed. EMBL’s primary colour is EMBL Green, in combination with four additional shades of green. Our visual examples underline the bespoke usage of white space to support content structure and visual hierarchy.

Primary colours

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EMBL Green

Pantone: 7482 C
C:90 M:0 Y:93 K:0
R:24 G:151 B:76

Hex: #18974C
HKS: 64 K

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Darkest tint green

Pantone: 343 C
C:89 M:19 Y:72 K:60
R:10 G:80 B:60
Hex: #0A5032

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Dark tint green

Pantone: 341 C
C:95 M:5 Y:82 K:24
R:0 G:123 B:83
Hex: #007B53

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Light tint green

Pantone: 360 C
C:63 M:0 Y:84 K:0
R:108 G:194 B:74
Hex: #6CC24A

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Lightest tint green

Pantone: 7485 C
C:9 M:0 Y:18 K:0
R:208 G:222 B:187
Hex: #D0DEBB

Secondary neutral colours

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EMBL Grey

Pantone: 424 C
C:30 M:20 Y:19 K:58
R:112 G:115 B:114

Hex: #707372
HKS: 67 K

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Darkest tint grey

Pantone: 447 C
C:50 M:30 Y:40 K:90
R:55 G:58 B:54
Hex: #373A36

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Dark tint grey

Pantone: 425 C
C:48 M:29 Y:26 K:76
R:84 G:88 B:90
Hex: #54585A

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Light tint grey

Pantone: 414 C
C:13 M:8 Y:17 K:26
R:168 G:169 B:158
Hex: #A8A99E

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Lightest tint grey

Pantone Cool Gray 2C
C:5 M:3 Y:5 K:11
R:208 G:208 B:206
Hex: #D0D0CE

Interactive colours

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Link

Hex: #2A57A3

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Hover

Hex: #193F90

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Visited

Hex: #563D82

Decorative colours

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EMBL Blue

Pantone: 2727 C
C:70 M:47 Y:0 K:0
R:59 G:111 B:182

Hex: #3B6FB6
HKS: 59 K

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Dark tint blue

Pantone: 293 C
C:100 M:69 Y:0 K:4
R:25 G:63 B:144
Hex: #193F90

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Light tint blue

Pantone: 278 C
C:45 M:14 Y:0 K:0
R:139 G:184 B:232
Hex: #8BB8E8

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EMBL Purple

Pantone: 2587 C
C:58 M:76 Y:0 K:0
R:115 G:69 B:149

Hex: #734595
HKS: 36 K

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Dark tint purple

Pantone: 7679 C
C:87 M:97 Y:0 K:0
R:86 G:61 B:130
Hex: #563D82

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Light tint purple

Pantone: 2563 C
C:22 M:39 Y:0 K:0
R:203 G:163 B:216
Hex: #CBA3D8

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EMBL Orange

Pantone: 137 C
C:0 M:41 Y:100 K:0
R:244 G:158 B:23

Hex: #F49E17
HKS: 5 K

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Dark tint orange

Pantone: 2020 C
C:0 M:68 Y:100 K:22
R:182 G:84 B:23
Hex: #B65417

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Light tint orange

Pantone: 2008 C
C:0 M:25 Y:78 K:0
R:239 G:192 B:110
Hex: #EFC06E

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EMBL Yellow

Pantone: 116 C
C:0 M:14 Y:100 K:0
R:244 G:198 B:31

Hex: #F4C61F
HKS: 50 K

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Dark tint yellow

Pantone: 1235 C
C:0 M:31 Y:98 K:0
R:253 G:215 B:87
Hex: #FDD757

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Light tint yellow

Pantone: 121 C
C:0 M:8 Y:70 K:0
R:253 G:215 B:87
Hex: #FDD757

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EMBL Bright Green

Pantone: 3570 C
C:30 M:0 Y:90 K:0
R:161 G:190 B:31

Hex: #A1BE1F
HKS: 67 K

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Dark tint bright green

Pantone: 376 C
C:54 M:0 Y:100 K:0
R:127 G:180 B:40
Hex: #7FB428

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Light tint bright green

Pantone: 379 C
C:13 M:0 Y:61 K:0
R:226 G:232 B:104
Hex: #E2E868

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EMBL Red

Mainly used for alerts

Pantone: 192 C
C: 0 M: 94 Y: 64 K: 0
R:212 G:22 B:69

Hex: #D41645
HKS: 23 K

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Dark tint red

Pantone: 1945 C
C:5 M:100 Y:55 K:28
R:166 G:9 B:61
Hex: #A6093D

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Light tint red

Pantone: 190 C
C:0 M:56 Y:18 K:0
R:229 G:143 B:158
Hex: #E58F9E

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