Informing, inspiring, and engaging society with EMBL’s research, services and training
As a publicly funded organisation, EMBL has both a responsibility and an interest to feed back on its work by communicating its innovative research programmes and cutting-edge science, and bringing the questions, concerns and responses of the public to the laboratory.
Whenever I introduce myself as EMBL’s Core Content Manager, I inevitably have to explain what core content is. The short answer is that it’s long-lasting content, that we can use in many ways, including to support the more news-y stories we tell. But what does that mean, exactly?
Last week, Dan and I got a chance to present the work of the Strategy and Communications team to EMBL’s senior management, at the meeting of the Scientific Strategy and Management Advisory Committee (SSMAC) in Hamburg. It’s approximately one year since the Strategy and…
We are going to be kicking off some long-term projects to redesign EMBL’s web presence. Before we begin, it’s important to establish a clear understanding of what we mean by this. Are we talking about: A new website? The website? All of EMBL’s websites? We are thinking of this…